6 Steps to Building a Home Selling Strategy in Atlanta That Works: A Guide for Home Sellers in Georgia

Selling a home can be a lot of work, especially in a competitive market like Atlanta. However, with the right selling strategy, you can increase your chances of selling your home quickly and at a fair price. The quicker you can sell your home, the more money you’ll make as you won’t have to continue paying the mortgage, taxes, insurance and utilities associated with the property. In this blog post, we will discuss six steps to building a home selling strategy in Atlanta that works for home sellers anywhere in Georgia.

1. Set a Realistic Price

The first step to building a selling strategy is to set a realistic price for your home. This involves understanding the current market conditions in Atlanta, including the supply and demand for homes in your area. You can start by researching recent home sales in your neighborhood or working with a real estate agent who has experience selling homes in your area. It is important to price your home competitively but not so low that you leave money on the table. With rising interest rates that we continue to face for mortgages, sometimes going lower can be beneficial as you’re making yourself visible to buyers that might have otherwise never seen your home. If your home shows well, then you might get a bidding war on your property. It’s definitely worth considering.

If you’re selling your home, it’s important to know your surrounding housing market as well as the best steps to get your home sold quickly and at top dollar. ATL Real Estate Services can provide you with all this knowledge as well as represent you throughout the entire transaction. Reach out to us at 404-439-9984 to see how we can help you.

2. Enhance Your Home’s Curb Appeal

The second step is to enhance your home’s curb appeal. This involves making improvements to the exterior of your home to make a great first impression on potential buyers. This can include landscaping, power washing the exterior, painting the front door, and adding new hardware to your mailbox. These are all cost-effective approaches that will make your home pop more to potential buyers. If you just renovated the interior of your home, you don’t want all that money and hard work to be wasted because the exterior of your home is in shambles. First impressions are crucial, and enhancing your home’s curb appeal can help you attract more potential buyers. If you need further help with your home selling strategy in Atlanta, reach out to us as we’d be more than happy to help.

3. Stage Your Home

The third step is to stage your home. Staging involves arranging your furniture and decor in a way that highlights your home’s best features and makes it feel more inviting to potential buyers. This can involve decluttering, rearranging furniture, adding fresh flowers, and removing personal items like family photos. Staging your home can help buyers envision themselves living in the space and make your home more appealing to a wider audience. Unfortunatley, buyers need help to see themselves in your home. Having some furniture out to help a buyer envision how to use a nook or room can go a long way and this step should not be overlooked.

4. Market Your Home Effectively

The fourth step is to market your home effectively. This involves creating a comprehensive marketing plan that includes professional photography, virtual tours, and social media advertising. Working with a real estate agent who has experience selling homes in Atlanta can help you create a marketing plan that reaches the right audience and generates interest in your home. If your amazing home is not seen by anybody, how can it get sold right?!? It’s imperative to have a solid marketing plan down so you know your home is in front of as many interested eyes as possible.

If you’re looking to sell your home, having the right home selling strategy in Atlanta is imperative. You don’t want to lose out on hard earned money because you didn’t do your research or stage your home first. Reach out to us at 404-439-9984 for more insight on how we can get you top dollar for your home with little to no stress.

5. Show Your Home

The fifth step is to show your home. This involves scheduling open houses and individual showings to allow potential buyers to see your home in person. It is important to prepare your home for showings by cleaning, decluttering, and removing any personal items. During showings, it is important to be flexible and accommodating to potential buyers’ schedules and needs. This is usually the biggest hang-up we get from sellers. Showing a home can be a pain for you and we understand that. At ATL Real Estate Services, we take care of all showings and open houses so you don’t have to be there. We have even sold homes without showings or open houses. The unfortunate part is that you’re casting a smaller net when you don’t allow people over to see your home. If you can be flexible for a week or two, you’ll definitely be rewarded with better offers.

6. Negotiate and Close the Sale

The final step is to negotiate and close the sale. This involves working with potential buyers to negotiate the terms of the sale, including the price, closing date, and any contingencies. Once you have agreed to the terms of the sale, it is important to work with a real estate attorney to ensure that all of the necessary paperwork is completed and that the sale is legally binding. Working with a licensed agent goes a long way here as there is a lot of paperwork that needs to be filled out and done so correctly. If you need some help with your home selling strategy in Atlanta and would like to chat about your options, reach out to us today by visiting our website or calling us at 404-439-9984.


Selling a home can be a challenging experience, but by following these six steps to building a home selling strategy in Atlanta, you can increase your chances of selling your home quickly and at a fair price. Whether you are working with a real estate agent or selling your home on your own, it is important to set a realistic price, enhance your home’s curb appeal, stage your home, market your home effectively, show your home, and negotiate and close the sale. By taking these steps, you can make the home selling process less stressful and more successful. Are you ready to sell your house in Atlanta? ATL Real Estate Services can help! Give us a call today to learn more! 404-439-9984

Call ATL Real Estate Services today at 404-439-9984 if you're interested in selling your home in Atlanta. We will go through the entire process and what other homes are selling for that are comparable to yours so you know you're getting the best deal.
Call ATL Real Estate Services today at 404-439-9984 if you’re interested in selling your home in Atlanta. We will go through the entire process and what other homes are selling for that are comparable to yours so you know you’re getting the best deal.
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